It takes more than just the ability to understand two languages.

Professional translators and interpreters have the education, experience, and expertise to understand the nuances in one language and transfer them to another.听The right professional will have solid knowledge of your industry and will know how to culturally adapt your content for the target audience you are trying to reach. You only get one chance to make a first impression, so make sure it counts.

Why Should I Hire a Professional?

Can I afford to hire a professional?

You can't afford NOT to.听Getting your message wrong can cost money, ruin your image, and even cost lives. Whether you鈥檙e having a multimillion-dollar advertising campaign translated or need an interpreter to communicate treatment options between a doctor and patient, it pays to hire a professional to get the job done right.

Instead of hiring a professional, this restaurant used machine translation and did not realize the result was an error message.

Understanding what鈥檚 at stake

ATA publishes articles to illustrate why it is critical to hire qualified translators and interpreters.

Inclusive Language Speaks to Everyone

By ATA Compass | July 3, 2024

By Meghan McCallum When it comes to your marketing strategy, it鈥檚 important that your content speaks to as many people as possible. A powerful way to achieve this is to ensure that you use inclusive language. Translating your messages into other languages is a great way to make them more accessible. But knowing your audience and speaking to them in…

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Demystifying the Difference Between Simplified Chinese vs. Traditional Chinese听

By ATA Compass | June 27, 2024

By: Fang Sheng Simplified Chinese vs. Traditional Chinese, Mandarin vs. Cantonese鈴here are plenty of myths and misconceptions when it comes to the Chinese language. Many such misconceptions even persist in the language services industry, where seasoned language services providers (LSPs) make factual mistakes that they could avoid with a little more knowledge (and asking the right questions). One such misconception:…

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How to build digital accessibility into your products and services

By ATA Compass | May 9, 2024

Celebrate Global Accessibility Awareness Day by eliminating linguistic barriers! By Gosia Wheeler May 16, 2024, marks the 13th Global Accessibility Awareness Day (GAAD). Around the world, legal, medical, and scientific organizations along with governments, universities, and businesses will host events to get everyone talking, thinking, and learning about digital access and inclusion.听 Is your business doing its part? Read on…

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Shohei Ohtani鈥檚 Japanese interpreter under the microscope

By ATA Compass | April 19, 2024

Interpreting, ethics, and the importance of professionalism in language access By: Ben Karl, James Kirchner, Christina Guerrero-Harmon, and Jamie Hartz Given that language professionals often work behind the scenes, it鈥檚 uncommon for the outside world to take an interest in what interpreters do. Ippei Mizuhara, the now fired and disgraced former interpreter for Los Angeles Dodgers superstar player Shohei Ohtani,…

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Using AI for Translation: (When) is it Safe?

By ATA Compass | April 17, 2024

By Corinne McKay If you鈥檙e a translation buyer, you鈥檝e probably heard a lot of buzz lately about the artificial intelligence/machine translation (AI/MT) boom. No question about it, automated translation has come a long way since the early days of Google Translate. But is it, or when is it and when is it not, safe to use AI for translation? Let鈥檚…

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Which Spanish variant should you choose for your translation?

By ATA Compass | March 27, 2024

Image generated with Adobe Firefly By Molly Yurick | Compass author The Spanish language is as beautiful as it is diverse. It鈥檚 a global language with an estimated 500 million native speakers and is the official language of 21 countries. But every country, culture, and community uses Spanish in its own way. Differences can be seen in vocabulary, grammar, pronunciation,…

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Why Hire an ATA Member?

ATA members have a commitment to continuing education and are held to the highest professional standards. Feel secure knowing if you鈥檙e hiring an ATA member, you鈥檙e hiring the best in the business.

Expertise

ATA plays a crucial role in helping members pursue the knowledge and skills necessary to help clients reach their goals. Through their membership in ATA, translators and interpreters signal the importance they place on professional education in the service of their clients.

Code of Ethics and Professional Responsibility

ATA members share a commitment to the ethical business practices that hold their services accountable to the highest possible standards. ATA's Code of Ethics and Professional Responsibility is the basis for a member's honest, confidential, and responsible interaction with clients.

It鈥檚 easy

ATA鈥檚 Language Services Directory is the largest of its kind in the world. It鈥檚 free to use and lets you customize a search for translators, interpreters, and companies that meets your requirements.

Find a Professional Translator or Interpreter

When you are committed to quality, the language professional you need is an ATA member.

The ATA Compass

Our outreach publication provides up-to-date information and resources about the translating and interpreting industry.

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What's the difference?

Translators do the writing. Interpreters do the talking. ATA helps you find the right language professional.

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Can't a computer do all this?

There are times when machine translation is useful, and times when it's not. Learn when to use Google Translate, and when to hire a professional.

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